Search Engine Optimization Analyst Full-time

Orange Digital Marketing

Posted By : Orange Digital Marketing

Chennai, Tamil Nadu (8)


We are eagerly seeking a dedicated SEO Analyst with a passion for Search Engine Optimization (SEO) and Digital Marketing to enhance our team's capability.

This role is ideal for someone with a strategic mindset, deep understanding of SEO, and a solid background in digital marketing practices, who is eager to drive the growth and success of our diverse client portfolio.

The SEO Analyst will be crucial in optimizing our clients' digital footprints, enhancing their search engine rankings, and boosting their online visibility through effective digital marketing strategies.



• Develop and implement successful SEO and digital marketing strategies to meet client objectives.

• Perform thorough keyword research and analysis to shape content strategy and web development, ensuring optimal SEO outcomes.

• Conduct detailed website audits to uncover areas for improvement in site architecture, page speed, content, and overall, SEO performance.

• Monitor and report on key SEO metrics, using tools like Google Analytics and SEMrush to assess rankings, traffic, conversions, and digital marketing effectiveness.

• Stay updated with the latest trends in SEO, Google algorithm changes, and digital marketing industry best practices.

• Collaborate with content creation teams, web developers, and marketing professionals to ensure that SEO strategies are seamlessly integrated into all digital marketing initiatives.

• Provide expert insights and recommendations on content optimization, SEO, and digital marketing best practices to internal teams and clients.

• Mentor and support junior members of the SEO and digital marketing team. Required Qualifications:

• Bachelor’s degree in Marketing, Business, Information Technology, or a related field, with a strong focus on SEO and digital marketing.

. • Experience in Link Building Strategies like Guest Posting, Paid Guest Bloggings to get maximum traffic to our websites.

• Deep understanding of search engine algorithms, ranking strategies, SEO best practices, and digital marketing trends.

• Proficiency in SEO and analytics tools (e.g., Google Analytics, SEMrush, Ahrefs), crucial for digital marketing analysis.

• Strong analytical, organizational, and project management skills, essential for effective digital marketing strategy execution.

• Excellent communication skills and the ability to collaborate effectively within a team environment, essential for a digital marketing professional. Preferred Skills:

• Knowledge of HTML, CSS, and JavaScript, beneficial for SEO and digital marketing.

• Experience with content management systems like WordPress, valuable for executing digital marketing strategies.

• A proactive approach to problem-solving and continuous improvement in SEO and digital marketing.

• Must have an experience in link building, guest blogging for US based websites to improve the keyword rankings and domain rating.

Salary Package: • Competitive, in accordance with industry standards for SEO and digital marketing roles.

Interview Process: Level 1: Screening (Telephonic) Level 2: Technical Interview

(Direct Walk-In Interview, if you are Shortlisted in Screening Process) Level 3: Final Discussion with CEO Office Address: Orange Digital Marketing 2nd Floor 63B, Janakpuri 1st Street, Velachery, Chennai - 600042

Role Specific Skills
  • Active Learning
  • Active Listening
  • Administration and Management
  • Category Flexibility
  • Communications and Media
  • Complex Problem Solving
  • Computers and Electronics
  • Coordination
  • Critical Thinking
  • Customer and Personal Service
  • Deductive Reasoning
  • English Language
  • Fluency of Ideas
  • Inductive Reasoning
  • Information Ordering
  • Judgment and Decision Making
  • Mathematics
  • Monitoring
  • Near Vision
  • Oral Comprehension
  • Oral Expression
  • Originality
  • Persuasion
  • Problem Sensitivity
  • Reading Comprehension
  • Sales and Marketing
  • Selective Attention
  • Service Orientation
  • Social Perceptiveness
  • Speaking
  • Speech Clarity
  • Speech Recognition
  • Systems Analysis
  • Systems Evaluation
  • Time Management
  • Writing
  • Written Comprehension
  • Written Expression

Bachelor of Business Administration (B.B.A) - Digital Marketing

Bachelor of Engineering (B.E) - Computer Science & Engineering

Bachelor of Engineering (B.E) - Information Technology

Bachelor of Science (B.Sc) - Computer Science

Bachelor of Technology (B.Tech) - Computer Science & Engineering

Bachelor of Technology (B.Tech) - Information Technology

Diploma in Digital Marketing

Master of Business Administration (MBA) - Marketing Management

Master of Computer Applications (M.C.A) - Computer Science

Master of Computer Applications (M.C.A) - Information Technology

Master of Marketing Management (M.M.M)

PGDM - Marketing