• Introduce & acquire new CA customer in the identified segment and reference generation from the specified catchment • Ensure sourcing of quality current accounts – in terms of product mix, segments and constitution mix • Ensure proactive registration & activation of acquired customers to direct banking channels • Assist the Sales Manager in catchment mapping & scoping exercise and provide regular feedback to SM RH on opportunities customer needs • Meet & exceed the defined targets of new customer acquisition month on month by analyzing transaction banking needs of the customer • Abide strictly with the selling norms defined by the organization and adherence to guidelines by internal & external regulators