Direct Sales Executive - SME Loans - Coimbatore Full-time

AURC Solutions

Posted By : AURC Solutions

Coimbatore, Tamil Nadu (15)



Position Title: Direct Sales Executive, Credit Program – Small (SME loans)  

Department : SME, India,  

Experience : 2-5yrs In sales Domain (Business Loan / LAP Background preferred)  

Education : Bachelor’s degree or Equivalent  

CTC : 5LPA + Incentives  

Work Location : Mumbai, Kolkata, Pune, Delhi, Chennai, Coimbatore, Hyderabad.  


Job Purpose (In a brief, specific one or two-sentence statement, answer the questions: "Why does this position exist?" and "What is it expected to accomplish?")  


Direct Sales Executive would be responsible for achieving Sales Target from designated Channel, Branch, Digital Etc.  

  • Key Accountabilities (List the expected end results or KPIs that the job holder is expected to achieve for this job. Do not list more than 5)  

  • Responsible for sourcing of quality NTB leads for the bank.   

  • Responsible for NTB logins per month for loans (Secured OD/Term Loan, Unsecured loans)  

  • Responsible for completion of loan documentation from the customers. Ensuring that all required documentation for loan application is complete and accurate, preventing errors that can lead to delay or compliance issues.  

  • Responsible for resolving any documentation query post login from the customer.  

  • Compliance Adherence – Ensuring that customers are pitched products as per the bank’s policy.  


Job Duties & responsibilities (List the principal duties. Use concise statements that provide a clear understanding of the level of responsibility, complexity, creativity, and analysis performed in this position.)  

  • Identify potential customers who may require Business Loans and actively reaching out to them to generate leads. (Companies with Turnover up to INR 25 Cr)  

  • Have a fundamental understanding of bank’s business loan products and be able to explain features and benefits to customers.  

  • Ensure minimum x number of sales call every day as per the bank requirement.  

  • Meeting or exceeding Sales target set by the bank by successfully closing loan deals.  

  • Ensuring that all required documentation for loan application is complete, accurate and assisting customers in completing the necessary paperwork.  

  • Adhering to all relevant Bank regulations and policies, ensuring that loan applications and processes follow these regulations.   

  • Following up with customers throughout the loan approval process and addressing any concerns or questions customers may have.  

  • Supporting in post approval documentation wherever required.  


Required Experience   

  • Graduate with overall 2- 5 years of work experience in Sales Domain. (Business Loan / LAP Background preferred)  

  • Strong Interpersonal and verbal communication skills.  

  • Ability to work in Flexible and Target oriented environment.  

  • Local market knowledge and competitors  

  • Knowledge of competitors and marketplace  


Education / Preferred Qualifications  

  • Bachelor’s degree or Equivalent  


Core Competencies  

  • Sales and Persuasion: The ability to effectively communicate, persuade and influence potential customers to consider and purchase bank loan products.  

Technical Competencies  

  • Knowledge around Business Loan/LAP preferred  

Work Relationship  

  • Team leader / Direct Report, Central Desk  

Role Specific Skills
  • Active Learning
  • Active Listening
  • Administration and Management
  • Category Flexibility
  • Communications and Media
  • Complex Problem Solving
  • Computers and Electronics
  • Coordination
  • Critical Thinking
  • Customer and Personal Service
  • Deductive Reasoning
  • Education and Training
  • English Language
  • Fluency of Ideas
  • Inductive Reasoning
  • Information Ordering
  • Instructing
  • Judgment and Decision Making
  • Learning Strategies
  • Management of Personnel Resources
  • Mathematical Reasoning
  • Mathematics
  • Monitoring
  • Near Vision
  • Negotiation
  • Number Facility
  • Oral Comprehension
  • Oral Expression
  • Originality
  • Personnel and Human Resources
  • Persuasion
  • Problem Sensitivity
  • Reading Comprehension
  • Sales and Marketing
  • Service Orientation
  • Social Perceptiveness
  • Speaking
  • Speech Clarity
  • Speech Recognition
  • Systems Analysis
  • Systems Evaluation
  • Time Management
  • Writing
  • Written Comprehension
  • Written Expression

Any Graduate

AURC Solutions, Achievers Unified Recruitment and Consulting Solutions was created as a vision of similar minds coming together to provide quality services in the Talent Acquisition space. With a unified experience of more than 25 years in the field of HR and Recruitment, we want to make a difference in the hiring process. We aspire to break the high cost & time consuming hiring process to an innovative and cost effective customized TA (talent acquisition) solutions which will be dynamic and empower our clients to thrive in an age of constant change by building, re-shaping, and optimizing workforces. We offer customized hiring solutions to match the needs of our clients, whom we consider our partners! We cater to small, medium and large enterprises across all industries focusing on delivering excellence in the TA space. The AURC team partners with your business and will hire your workforce by understanding the short-term and long-term objectives. We at AURC, aim to help organizations around the globe, across industries, creating workforces that are fluid, resilient, diverse and differentiated.